Yesterday, British representatives Johanna Konta and Andy Murray made history at Wimbledon to reach the championship's quarter-finals, respectively.
However, the 30-year-old father has now called for Wimbledon to begin play on Centre Court far earlier in the day, amid criticism over the tournament's sexist scheduling.
The Telegraph reports that the All England Club's show courts – Centre and Court One – (where the "big dogs" play) routinely host two men's match and only one women's game per day.
Speaking after his win against French player Benoît Paire yesterday, Murray said Wimbledon needed to find a fairer way to split the men's and women's matches fairly across the day.
"I think ideally you would have two men's and two women's on Centre, potentially starting the matches a bit earlier would allow for that," he explained.
He added: "[They] need to maybe find a way of allowing for an equal split of the men's and women's matches across the tournament rather than just looking at one day.
"If there's better matches on the women's side than the men's side, you can flip it. If there's better matches on the men's side, then that has to go first, as well," he added.
Venus Williams also suggested officials should consider making changes to the schedule, following criticism the tournament was favouring men's matches, after world number one Angelique Kerber and British hopeful Johanna Konta were all left out of the running on Centre Court.
French Open champion Jelena Ostapenko revealed on Monday: "I think I deserve to play on a better court than Court 12."
Meanwhile, Kerber said she was "really surprised" to be put on Court Two, admitting: "I think it was a good match from both of us on a high level. I was actually looking forward to playing on one of the two big courts.
"Maybe I will talk to them [Wimbledon officials], as well," she noted.
Unfortunately, it sounds like it's not uncommon for Wimbledon to show sexism towards its female players.
Former number one Caroline Wozniacki admitted: "I think that's something we've talked about at Wimbledon for the last 10 years. I think the other Grand Slams are more equal… whereas here there's always two men's and one women's on Centre Court.
"Most days, as well, there's more men's matches on Court One, too," she added.
However, Wimbledon chief executive Richard Lewis argues it would be unfair to increase the number of matches due to the high cost of travel for spectators who live outside of London.
"Already you see fans struggling to get into Number One and Centre for the 1pm start of play," he explained.